RPI inflation, 1968 to July 2026

£10.00 in 1968 is £254 today

That £10.00 bought 63 kg of bananas in 1968. Today it buys 9.2.

Prices up 2,437%5.7% a year on averageMultiply by 25.37

Measured with the Retail Prices Index, the only official series that runs back to 1948. Use CPI instead.

×25 £1 in 1968£25.37 today
It takes 25.4 of today's pounds to match one from 1968
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What £10.00 buys

Official average shop prices, not a basket. Things marked as outrunning inflation got dearer faster than everything else; things that lagged got relatively cheaper.

Item1968Today
kg of bananaslagged inflation16p then, about £1.09 today639.2
kg of roasting chickenlagged inflation41p then, about £4.04 today242.5
dozen eggslagged inflation19p then, about £2.38 today534.2
pints of milklagged inflation4p then, about 70p today23314
sliced white loaveslagged inflation8p then, about £1.50 today1256.7
Same money, adjusted for inflation£10.00£254

The ONS stopped publishing these average prices in January 2025. Today's figures are that last reading moved on with inflation, so treat them as close rather than exact.

Houses and wages

Inflation is one story. What people earned, and what a home cost, are the other two.

Average house
£4,010 → £278,784
Up 69.5×, against 25.4× for prices generally
Average pay
£790 → £39,260
A year's average earnings, up 49.7×
Years of pay for a house
5.1 → 7.1
Average house price divided by average annual pay
If it had tracked wages
£497
What £10.00 in 1968 would be today if it had grown with pay rather than prices