RPI inflation, 2010 to July 2026
£100 in 2010 is £187 today
That £100 bought 34 pints of lager in 2010. Today it buys 19.
Prices up 87%3.9% a year on averageMultiply by 1.87
What £100 buys
Official average shop prices, not a basket. Things marked as outrunning inflation got dearer faster than everything else; things that lagged got relatively cheaper.
| Item | 2010 | Today |
|---|---|---|
| pints of lager£2.94 then, about £5.17 today | 34 | 19 |
| first-class stampsoutran inflation41p then, £1.80 today | 244 | 56 |
| dozen eggslagged inflation£2.83 then, about £2.38 today | 35 | 42 |
| kg of bananaslagged inflation98p then, about £1.09 today | 102 | 92 |
| packs of 20 cigarettesoutran inflation£5.86 then, about £17.76 today | 17 | 5.6 |
| sliced white loaveslagged inflation£1.20 then, about £1.50 today | 83 | 67 |
| litres of unleadedlagged inflation£1.17 then, about £1.47 today | 85 | 68 |
| kg of roasting chickenlagged inflation£2.88 then, about £4.04 today | 35 | 25 |
| boxes of tea bagslagged inflation£1.97 then, about £2.83 today | 51 | 35 |
| pints of milklagged inflation44p then, about 70p today | 226 | 144 |
| pints of bitterlagged inflation£2.58 then, about £4.07 today | 39 | 25 |
| kg of rump steak£11.75 then, about £20.21 today | 8.5 | 4.9 |
| nips of whisky£2.14 then, about £4.17 today | 47 | 24 |
| Same money, adjusted for inflation | £100 | £187 |
The ONS stopped publishing these average prices in January 2025. Today's figures are that last reading moved on with inflation, so treat them as close rather than exact.
Houses and wages
Inflation is one story. What people earned, and what a home cost, are the other two.
Average house
£165,483 → £278,784
Up 1.7×, against 1.9× for prices generally
Average pay
£23,088 → £39,260
A year's average earnings, up 1.7×
Years of pay for a house
7.2 → 7.1
Average house price divided by average annual pay
If it had tracked wages
£170
What £100 in 2010 would be today if it had grown with pay rather than prices